ICA – Bespoke entertainment

The Brief

The International Cotton Association would like suggestions for entertainment for their gala dinner to celebrate their 175^th anniversary. It should reference the present and future work of the organisation, and their international presence, ethical approach and global success.

Our Thoughts

Taking our inspiration from the phenomenal opening ceremony of London’s 2012 Olympic Games, we would incorporate international acts from India, China, Pakistan, America, Brazil and the U.K. This would involve dance, music, drama and audio and visual effects to communicate the strong ethical message of the association and its future success.

The Performance An International Celebration!

Utilising the audio and visual facilities in the hall, we would open with a short video starring the

original President of the Association, Mr. George Holt.

Working with over 70 actor, singers, dancers and musicians, we wrote a historical piece of theatre which brought to life the history of the organisation from its humble beginnings in Liverpool alongside the cotton mills of the North West and Lancashire, whilst navigating through the American Depression, two world wars and into the modern technological International world.

The theatrical piece was supported by a writer, director, musical director, stage manager, wig mistress and wardrobe team to deliver this wonderful project.

We’re getting nothing but positive feedback from our guests – they all say it’s the best event they have ever been to!

You and your team deserve a MASSIVE congratulations. You really made our 175^th anniversary event special.

I’d like to send a little something to all the principals as a thank you, can you give me their names and I’ll send it to you to pass on?

Tom Lowndes, Marketing & Events Officer, ICA